Privacy Policy

Privacy Policy

Last updated 4 September 2018

This privacy policy (the “Privacy Policy”) sets forth a commitment and description of practices related to personal data privacy and security of Addison Travel Limited and its successors, parents, subsidiaries, affiliates and related companies or other companies under a common control that we may have now or in the future operate (“Addison Travel,” “we,” “our” or “us”).

This Privacy Policy is designed to help you understand how we collect and use the personal information you decide to share in connection with the site. As used in this Privacy Policy, the term “Site” includes all websites and all devices or applications that collect personal information from you that we may have now or in the future operate that link to this Privacy Policy, web pages within each such website, device or application, any equivalent, mirror, replacement, substitute or backup website, device or application and web pages that are associated with each such website, device or application. This Privacy Policy applies to the site and all related products and services we offer on the site (together with the site, the “service”).

By using or accessing the service, you are accepting the practices described in this Privacy Policy. In addition to this Privacy Policy, we have established Terms & Conditions that set forth the general rules and policies governing your use of the Service.

Data Protection

Under the Data Protection Act,  Addison Travel Limited has a legal duty to protect any information collected from you. We safeguard your data and maintain security standards to prevent any unauthorised access to it.  As a retail agent, we may pass your details to any third party cruise line, tour operator or travel company as necessary to complete your travel booking.

The Information We Collect and How We Use It

You do not need to provide any personal information to visit public sections of the site. The service is available free of charge to all users. If you register with us, you must provide certain registration information, such as first and last name and email address, which we may use to provide you with notifications about our service or new products and services we make available. We may also contact you, including by email, with respect to any transaction you enter into with us. 

In addition, we may collect the following types of information:

Automatically Logged Information

When you access the site, our server’s automatically record information that your browser sends whenever you visit any website and our analytics platform may capture additional information about your use of the site. This information may include information such as your IP address, browser type, internet service provider (ISP), date/time stamp and GPS data. We use this information to analyse trends, administer the service, track user’s movements around the site and gather demographic information about our user base as a whole. We do not link this automatically collected data to personally identifiable information.


Cookies and other user tracking devices (e.g. local shared objects) may be stored on your computer when you visit the Site. A cookie is a small text file that is stored on a user’s computer for record keeping purposes. We may use session ID cookies to track booking and search activity. These cookies terminate once you close your browser.

We also use persistent cookies to improve our Service, including by storing user preferences and tracking user trends. We also use cookies in our advertising services to help advertisers and publishers serve and manage ads across the web. We or our third party ad servers may set a cookie in your browser when you visit a website or click on an ad supported by our advertising services. 

While most browsers are set to accept cookies and other tracking devices by default, you are always free to decline our cookies if your browser permits, but some parts of the Service may not work properly if you do. Your browser manufacturer has information on changing the default setting for your specific browser. This Privacy Policy covers the use of cookies by Addison Travel but does not cover the use of cookies or other tracking technologies by any of our advertisers.

User Communications

When you send email or other communications to us, we may retain those communications in order to process your inquiries, respond to your requests and improve the Service.

When you use the mobile versions of our site, we may collect the unique device identifier assigned to that device by phone makers, carriers or makers of the operating system (the “Device ID”). Device IDs allow app developers, advertisers and others to uniquely identify your device (but not yourself personally) for purposes of storing application preferences and other data. We may use your Device ID for security purposes.


This Privacy Policy applies solely to information held by Addison Travel. The site may contain links to other third party websites. Even if the third party is affiliated with Addison Travel through a business partnership or otherwise, Addison Travel does not control and is not responsible for what third parties do in connection with their websites, or how they handle your personal information. Please exercise caution and consult the privacy policies posted on each third party website for further information.

You can request deletion of the information you have provided to us via the service at any time by emailing us at

Deletion will be initiated promptly after we receive your request, and we will use commercially reasonable efforts to delete your account and the personal information stored in connection with your account; however, it may be impossible to remove your account without some residual information being retained by Addison Travel. Additional backup copies of deleted information may persist for a short time. Since deleted data will not be restored, you may want to print information before requesting deletion.

Notices and Revisions

We reserve the right to change our Privacy Policy at any time. If we make changes, we will post them and will indicate on this page the policy’s new effective date. If we make material changes to this policy, we will notify you here, by email or through notice on our home page. We encourage you to refer to this Privacy Policy on an on-going basis so that you understand our then-current privacy policy.

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